Creating Powerful Press Releases Full Ebook

Press releases ????? They?????re a mainstay of the public relations business ????? one of the few viable methods of quickly communicating news to large segments of the media.
Are they the core of a public relations strategy? No, that would be creating and maintaining relationships with key media contacts. But they are one of the primary methods of spreading your company?????s news and making announcements to the world.
Do they work? Absolutely!